See one example of how Ascend has helped our client drive performance through process improvement, standardization and discipline.
A start-up medical device company sought to build a standardized sales process for a growing sales team.
A lack of process discipline was causing significant variability in:
- territory analysis
- pipeline management
- pre-call planning
- customer needs identification
- linking solution benefits to account needs
- closing and action planning
Ascend Performance was asked to create a proprietary sales process and integrate selling skill training for this developing salesforce.
Utilizing decades of experience helping sales organizations improve performance, Ascend partnered with the executive team to create a 4-step sales process that aligned with their selling strategy. The process was then launched in conjunction with core sales tools and a 3-Day skill training to ensure effective execution that would be observed, measured and coached to at a representative level.
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We then follow techniques from neuroscience, psychology, adult learning, and leadership to create customized performance improvement plans focused on moving you from good to great.